Bone Crushing Boot Camps

Ell is a fully qualified and registered Gym Instructor and Personal Trainer and through the inner city gym that he runs and the 'Bone Crushing' boot camps he presides over, Ell has been able to extend his passion to so many others. Ell believes that Body Building, Resistance Training and a regular fitness regime is the key to the fountain of eternal youth and a sure fire way of strengthening the most important muscle in your body; the heart!

House of Steel Supplements

For so many years people have called upon Ell for sound advice in relation to so many facets of health and fitness but above all the most common enquiry has always been in relation to supplementation; what to take, when to take it and where to get it. Ell says 'This was always a difficult question to answer because there was never really one product out there that ticked all of the boxes; high quality ingredients, gimmick free, developed by real health and fitness fanatics, great taste and reasonably priced. There was never any middle ground with the existing products on the market, you could search the Internet and buy 5 Kilos of rubbish protein for $80 or pay in excess of $300 for over priced good stuff! It then occurred to me that I should investigate the possibilities of developing my own range of products and with this came the evolution of 'House of Steel Supplements'.

Old School and Hardcore

'There is no middle man in this operation making a buck on you, each product you order comes straight from the factory to your door. Packaging is old school and hardcore, no glitz, no glamour and the products are tried and true.....if you're after fancy wrappings, sugar coatings or overpriced gimmicks then you've come to the wrong place!'

For Beginners to Sport Specific Athletes

'Our philosophy for our product range is simple; only the highest quality ingredients from all over the World, no frills, great taste and great price. We have just a handful of products and each product has a specific purpose be it pre, intra or post work out. We cater for the hard core gym junkies, the fitness freaks, the sport specific athletes through to the beginners and we even have a special 'Female only' protein powder that is rich in a number of vitamins and minerals essential to female body function.'

Walking the Walk

'Here's the reality, when I get on an Aeroplane I want to know that the guy flying it is actually a Pilot and that he has a wealth of experience in doing what he does. House of Steel supplements is no different, the products have been conceptualised by real gym junkies and fitness freaks whom are both educated and experienced when it comes to health and fitness and the VITAL role supplementation plays in sculpting your body into the perfect form. When you call us for product advice you will be speaking with people who 'Walk the Walk' and know what it takes to achieve your health and fitness goals and aspirations. Lastly you won't get any bulldust advice from us telling you that you have to drink 15 of our Protein Shakes a day! That's just a rubbish marketing ploy to sell people more protein. You should be deriving a great deal of your required Proteins, Carbs and Fats from a well balanced diet then utilising our stuff immediately after workouts and just before bed. A 5 Kilo bucket of our Protein Powder should go a long, long way'.